The Allcoast Audience

Active anglers
  • 84% fish more than 25 times a year
  • 78% consider themselves Advanced anglers or better
household incomes
  • 63% have a household income of $60,000+
Age Statistics
boating anglers
  • 57% own a boat
  • 14% plan to buy a boat
  • 59% plan to make a marine electronics
    purchase in next 12 months

They own and plan to purchase a variety of tackle
*Data based on online survey with over 1,000 responders conducted on Noreast.com in 2005 & Quantcast.com Web Audience Measurement